Coming Soon. ETF>direct™ will be the final destination on the internet for anyone looking to research Exchange Traded Funds(ETFs). We will provide the most comprehensive ETF data, ETF news, and ETF education available. In an investment world riddled with excessive fees, ETF>direct™ will be an advocate for the average investor.
According to the Investment Company Institute, there were 629 ETFs with over 608 billion under management and 8000 mutual funds with over 12 trillion under management, as of December 2007. Exchange Traded Funds (ETFs) are low cost, tax efficient, and can be traded like a stock. Given the current imbalance and the inherent advantages of ETFs, we expect the growth opportunities of ETFs to be tremendous.